Costume and Props

Ideas for costumes and props:

Cool kids outfits 

Idea for main character of focus's outfit 

Ideas for props

Risk Assessment

Risk Assessment

Group Members:                 Louis, Sarah, Shelby, Sophie, Amy, Louise, Cherie, and Kelvin.                                                                 Location: Lakeside , Shelby bedroom , Eastbrook.

Hazard	Person(s) at Risk	Likelihood of Hazard 1 – Extremely Unlikely 5 – Extremely Likely	Severity of Hazard Outcomes 1 – Very Low Risk 5 – Very High Risk	Risk Level (Likelihood + Severity) 2	Measures to Take to Manage Risk	Risk Managed? Y/N
Fall down escalators	Everyone	2	5	3.5	Make sure everyone is careful and safe give everyone select steps	Y
Getting robbed	Everyone	1	5	3	Everyone should be cautious don’t approach strangers stay in sight on CCTV	N
Car crash	Louis, Sophie, Amy, Shelby, Kelvin.	2	5	3.5	Make sure the driver is focused and don’t distract them.	N
Fall down stairs.	Everyone	2	2	2	Make sure you are careful and go down the stairs safely.	Y

Contacts

Emergency Service:    999
Robert Clack School:   02082704200Other Contacts:         

Animatic

This is the animatic for our music video

Storyboard

This is our story board.

Shot list

Shot List
Scene	Shot Number	Description
1. Classroom scene  2. Singing  3. pushed over scene  4. Singing  5. Shelby and Sarah In Mall  6. Going to dress up  7.  Going back to the mall  8. Shelby Singing  9.  Classroom scene	1.  2.  3.  4.  5.  6.  7.  8.  9.	Shelby was writing on the class whiteboard in her unpopular clothes, when the cool kids are all giggling and throw a piece of paper at her head saying looser. She then runs out. Shelby in her unpopular clothes is singing with a black background and white the song. Shelby is walking in a classroom when Louis ( The cool kid) walks into her. She then falls on the floor with all her books whilst picking them up. This then goes back to Shelby singing in her unpopular clothes with a black background Sarah takes Shelby shopping, to get new cloths and make up to dress her up. Sarah goes back to Shelby's house where she dressed her up and makes her look good. Sarah and Shelby go back to the mall looking ' popular ' and bump into the cool kids on the escalator where they all look surprised and shocked. Shelby is singing in popular clothes outside. Shelby is writing on the whiteboard looking all glam where the cool kid Louis throws another piece of paper at her but this time saying sorry. Where she then smiles and throws it back in a sarcastic happy way.

Shooting schedule

Day	Scene	Location	Equipment	Costumes	Props	Cast +Crew
1.  2.  3.  4.  5. 6.  7.	School scene.  Getting ready  School  Scene  shopping Shopping  School scene  Lip syncing	East brook  Shelby's house  Robert Clack  Lakeside  Lakeside  Robert clack Robert Clack	Camera and tripod  Camera, tripod.  Camera,lights, and tripod  Camera Camera Camera, tripod and lights and dolly. Dolly, tripod, camera.	Shelby unpopular outfit  Shelbys unpopular outfit, Shelby's cool outfit  Shelby unpopular clothes  Shelby and Sarah  clothes ( un popular clothes) Cool kids outfits  Shelby cool kid outfit & unpopular clothes  Shelby cool kid clothes	Books.  Make up,  dressing table, mirror, shoes, wardrobe.  Books, class,  white board,  pens, paper.  make up.  shops.  Escalators  White board, classroom ,tables,pen, paper.  Wall, playground.	Shelby, Sarah and Louis  Shelby, Sarah and Louis  Extras,  Shelby,  Sarah  Louis.  Shelby Sarah and Louis Louis, Morgan,Sophie and Amy Shelby Louis and Extras Shelby&Louis.

Location Sheets

Location Visit Sheet Song Title:  Cool Kids Client: Echosmith Producer: Shelby, Louis, and Sarah. Director:  Louis Date: 30/11/16

Rough Sketch/Explanation of location and key points to note Lakeside shopping centre. Access to location via: Bus, Train or Car. Name and number of location contact: 01708 869 933 lakeside.information@intu.co.uk West Thurrock Way, Grays, Essex, RM20 2ZP

Health and Safety Issues to note: Escalators and stairs.

Potential Filming Problems: ●      Customers in way/ busy. ●      Not enough space ●      Breaking continuity ●      Loosing/ breaking equipment ●

Additional Notes:  (map of area/weather forecast etc)

Location Visit Sheet Song Title:  Cool Kids Client: Echosmith Producer: Shelby, Louis, and Sarah. Director:  Louis Date: 30/11/16

Rough Sketch/Explanation of location and key points to note Eastbrook/ Robert clack school. (School for boys and girls aged 11-18) Access to location via: Bus 103 , or Car. Name and number of location contact: Robert Clack telephone number: 02082704222      Robert Clack address: Lower site Green Lane Site, Dagenham Essex, RM8 1AL. Eastbrook telephone number: 020 8270 4567 Eastbrook address: Eastbrook Comprehensive School Dagenham Road, Dagenham, RM10 7UR

Health and Safety Issues to note:

Potential Filming Problems: ●      Students interrupting getting in the way. ●      Not enough space ●      Loosing/ breaking equipment

Additional Notes:  (map of area/weather forecast etc)  Eastbrook school     Robert clack.

Location Visit Sheet Song Title:  Cool Kids Client: Echosmith Producer: Shelby, Louis, and Sarah. Director:  Louis Date: 30/11/16

Rough Sketch/Explanation of location and key points to note Shelby’s house. Access to location via: Walking/ car/ bus.

Health and Safety Issues to note:

Potential Filming Problems: ●      Not enough space ●      Background noise.

Audience research 1

In the stage before we could actually continue developing our idea and start to film we first had to carry out some audience feedback to find out what would work best for our audience. Here are some graphs showing the resulting answers from the questions we posed to 30 people. 

"What genre of music do you listen to?"

We thought it was best to first figure out what genre of music our audience preferred. From the results we got we found out that pop was the favourite winning as 30% of people claiming it was their favorite genre. This was good news for us as it meant that the song we chose would appeal to the largest amount of people and it also meant that the feedback we were going to get for the rest of our questions would be relevant for our music video genre but would also give us insight into what other audiences like so that we could appeal to the largest number of people. 

"What type of music video's do you watch?"

We thought it was important to figure out which type of music video was the most popular among our audience. From the results we found that people preferred parody style music videos however we thought it would be too difficult to do a complete parody music video. Narrative was a close second and we had originally wanted to make a narrative music video so we decided to stick with the idea of making a narrative music video. Although due to the overwhelming positivity for comedy we decided to incorporate a comical element into our music video. 

 "Most important characteristic of a pop video?"

We thought it was a good idea to find out what our audience thought were the biggest factors that make up a music video. We found that the top three factors for our audience were the link between the lyrics and the visuals, editing to the beat and the narrative. Due to this result we decided to focus more on developing these areas of our music video, paying close attention to creating a link between the lyrics and the visuals, and the narrative. We will be doing this by continuously incorporating the idea of cool kids vs un cool kids into the narrative of our music video and making the narrative a big component of our music video. Also as editing to the beat is considered very important to our audience we will be focusing on making this as effective as possible. 

Treatment

Treatment

Group Roles Cinematography: Louis Russell, Sarah Warren Mise-en-scene: Sarah Warren, Shelby Poll Editing: Louis Russell, Shelby Poll

Title: “Cool Kids” by Echosmith

Synopsis: Our music video will be a narrative/performance. The story will be about a two girls who are unpopular and seen as unattractive by their school peers. They decide they have had enough of the bullying and work together to give extreme makeovers. They do this for self-confidence and to feel happy with their life; not for other people. We see the girls shop for clothes and go home to do their makeup. When they are happy with their look and unique style they confront the “Cool kids” and they are amazed. The girls are happy and no longer in the background. The performance will be of a main singer, and a few people playing instruments. They will be in a plain room, which will either be light or dark.

Key Genre Conventions: ·      Narrative ·      Performance ·      Intertextual ·      Fast editing ·      Transitions ·      Effects